Spec creative packs built like real tests.
Sample ads for brands we admire — not clients. Built to show how we'd test hooks, angles, and formats.
Hook library first
We start by mapping pains, desires, and objections, then turn each into multiple hooks.
Variants, not one-offs
Each concept ships as a set of variations to isolate what actually drives CTR and CVR.
Test plan included
We outline audiences, budgets, and the exact metrics to judge winners in week one.
Spec Creative
Sample ads for brands we admire — not clients.












Find out what's actually working in your beauty brand's Meta account. On us.
15-minute call. We'll run a full Ad Library Diagnostic, analyse your competitors, and show you exactly where your creative is fatiguing.
You get the diagnostic, strategy roadmap, Loom walkthrough, and 10 ad variations — whether you work with us long-term or not.
£5,250 worth of audit, strategy, and creative. Yours for £500. Full refund if we can't beat your control.
Book a discovery call