Static AdsBeauty
GlowUp Skincare
From creative bottleneck to scaling machine
2.8x
ROAS
Up from 1.2x
40+
Creative Volume
Ads per month
15%
Winner Rate
Above benchmark
The Challenge
GlowUp was stuck at 1.2x ROAS with their agency producing just 10 creatives per month. They couldn't test enough angles to find what resonated with their audience.
Our Approach
We produced 40+ static ad variations per month, testing multiple hooks, formats, and visual styles. AI generated initial concepts while our team refined for conversion, focusing on before/after imagery and ingredient storytelling.
The Results
Within 3 months, ROAS improved to 2.8x. Two new winning angles—ingredient deep-dives and customer transformation stories—now drive 60% of their Meta ad revenue.
"We tested more creative in our first month with Copixel than we had in the previous quarter. Found two new winning angles that are now driving 60% of our revenue."
Sarah Chen
Founder, GlowUp Skincare
Ready to scale your creative?
15-minute call. We'll see if we can help you grow.
Book a callOr email: hello@copixel.ai